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Exclusive Eyewear Preview

We are extending our exclusive eyewear preview through Friday December 11th! Our mailers were delayed due to Covid-19. There is still time to schedule an appointment to view our newest frames from France, including a line exclusive to the Magic Valley. Enter to win a free pair of lenses while you are here. We will be drawing for the winner Friday December 11th at 5:30 pm. Please call 208-733-1067 or email us at to schedule your appointment. Wishing you a Happy Holiday season and reminding you to Be Daring in your Eyewear!